BS digital media and broadcast journalism - Superior University Lahore
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BS Digital Media and Broadcast Journalism

Build the skills to lead in BS digital Media and Broadcast Journalism

Superior’s Digital Media and Journalism graduates are well-placed to pursue an invigorating career in digital media production, broadcast journalism, and all relevant professions. With extensive support from Superior Group’s media house Nai Baat Media Network, its associated media ventures along with a handful of studio facilities on-campus – that include a TV studio, an FM radio station, and photography studios – equip the students with the skillset to succeed in one of the biggest industries in Pakistan as well as in the world.

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Total Credit Hours
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Semesters
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Course Duration (Years)

Eligibility Criteria: 50% marks in intermediate.

Semester 1

CoursesCredit Hours
Islamic Studies2
Computer Application in Business3
English for Academic Purpose3
Fundamentals of Communication & Digital Media3
Cyber Laws3
Statistics3
Total17

Semester 2

CoursesCredit Hours
Pakistan Studies2
Business Communication Skills3
Functional Urdu3
Introduction to Business Studies3
Sociology3
Theories of Communication I3
Total17

Semester 3

CoursesCredit Hours
Theories of Communication II3
Psychology3
Online Journalism3
Advanced Communication Skills3
Digital Media Content Creation3
Television, Digital Media & Society3
Total18

Semester 4

CoursesCredit Hours
Digital Media Marketing3
Photography3
Introduction to International Relations3
Graphic Designing & Visual Communication3
Mass Media Research Methods3
Digital Streaming Platforms: YouTube, Netflix, Urdu flex and beyond3
Total18

Semester 5

CoursesCredit Hours
Writing & Reporting in digital media3
Digital Video and Podcast Production3
News Package & Program Production3
Research Methods II3
Social Entrepreneurship3
Digital Media well being3
Total18

Semester 6

CoursesCredit Hours
Online Tools: Programming and Web Design3
Free Lancing Techniques3
Digital Entrepreneurship3
Digital Media Advertising3
Optimization and Social Media Optimization) SEO and SMO (Search Engine3
Animation I3
Total18

Semester 7

CoursesCredit Hours
Digital Democracy and Governance3
Animation II3
Digital Public Relations & Advocacy3
FYP-I3
Total12

Semester 8

CoursesCredit Hours
E-Commerce3
Videography- One Man Crew3
FYP-II3
Digital Story telling3
Total12

*To accommodate modern trends, Institute may reserve the right to change course requirements, fees, course classifications, course contents, class schedules, venues, faculty and the like, whenever it deems appropriate.